IQOO, the premium, high-performance smartphone brand which recently announced its entry in India, today announced Virat Kohli as its brand ambassador. Focussed on high-performance, aggressive and brave winners who select their own passions and outperform most of obstacles to set new benchmarks are represented by iQOO. Together with Virat Kohli, who is the epitome of high heeled, iQOO attempts to get the hearts of today’s energetic youthful and functionality focussed generation.
Virat is a undisputed king in the world of Cricket and has quickly attained an iconic status due to his fire performances and magnetic character. He’ll be observed within an integrated campaign, the first leg (teaser stage ) of which is live on the brand’s social networking manages / channels and Flipkart. The second leg is scheduled to go live across digital, print and Flipkart. The campaign will be on air during IPL season, and plans to inspire individuals people who are prepared to push their limits and will not let any obstacle stop them.
Speaking on the announcement, Gagan Arora iQOO stated, “As a brand, we would like to appeal to youthful men and women who are determined to respond to any challenge with aplomb. Virat is rsquo; s character & the fit for our brand, with him being iQOO’s face and we are happy. We are hopeful that our focus on differentiation in the premium section, innovation, and high performance is communicated through the campaigns that we are going to push with Virat. ”
Virat Kohli stated, “I am eager to associate with iQOO. As an athlete, I have always believed in pushing at the boundaries and raising the standard of operation. IQOO, as a brand, seems to be determined to deliver value via smartphones that are high-performance to the smartphone market. And I am eager to be part of the quest. ”
IQOO is going to release its first product for the Indian market on 25th February. The device will tackle the requirements of today’s smartphone fanatics who desire lag-free experience, unmatched gaming abilities and content consumption.
IQOO products’ gist is speed. IQOO offers innovative solutions that make it effortless for users to get the most out of the device. Supported by industry-leading 5G technologies, the iQOO brand is built for its generation. Blending exceptional performance with a design that is slick, iQOO handsets are equipped with powerful chips and screens that are sharp, enabling a seamless experience for the users.
The newest delivers technology-savvy customers, who are under-served from the smartphone market that is current a unique expertise. IQOO is a challenger brand, like its users.